In today’s episode, Susan talks with Mitch Fanning, VP of Marketing for Clickback, a software-as-a-service company that offers leading cloud-based B2B lead generation software products, uniquely designed to accelerate lead growth. Susan and Mitch talk about influencer marketing and the weaknesses and challenges around it, mitigating the weaknesses in influencer marketing and other kinds of marketing, as well as metrics.
Share your thoughts in the comments below!
Subscribe to 2QuestionsTV for more interviews and behind the scenes footage!
Equipment used for this video:
– MacBook Pro
– Blue Yeti Microphone